Helping an Academic Institute Find Its Identity
When the Institute for Informatics at Washington University in St. Louis first launched, it partnered with C/A to build its brand from the ground up.
When Washington University School of Medicine launched the Institute for Informatics, it turned to C/A to design and develop a host of foundational elements — from stationery to a website — that would give it a distinctive look while following existing university brand guidelines.
Our partnership has since grown to include publication design, original content creation, email development and more. Thanks to our deep familiarity with the institute’s aesthetic, we’re able to lend a cohesive look and feel to each project — whether it’s a welcome email or a collateral piece meant to engage prospective donors.