More Than Marketing for an Institution That’s “More Than a Hospital”
We’re thrilled to be able to support our hometown heroes through messaging efforts spanning print, digital and branding.
As one of the largest children’s hospitals in the country, hundreds of thousands of kids (and their parents) rely on Phoenix Children’s Hospital every year for lifesaving care. For years, the hospital is recognized by U.S. News & World Report as a top-50 pediatric facility in 10 out of 10 specialties. With so much happening on the PCH campus, we’ve been able to help our neighbors in myriad ways.
Each year, we provide design support for the Phoenix Children’s Hospital Foundation’s tri-annual donor publication, Hopes & Dreams. We fully redesigned the publication to evoke a more sophisticated, editorial aesthetic, and design each issue front-to-back, from schematic creation to final file delivery.
As a first stage in a complete website overhaul, Phoenix Children’s hired C/A to help inventory and update their 3,000+ content pages. The resulting audit led to a comprehensive strategy for the website redesign, from UX-based wireframes to content creation.
Branding & Identity
To support various campaigns organized by the foundation, we create branding and collateral that can be leveraged to encourage giving throughout these efforts. To date, we’ve worked on projects ranging from end-of-year philanthropic pushes to fundraising gala support.