Q&A: How the Frank Lloyd Wright Foundation is Using Virtual Experiences to Engage and Convert
The COVID-19 crisis has hit the nonprofit sector hard — a fact the Frank Lloyd Wright Foundation knows all too well. Here, the foundation’s VP of communications & partnerships, Jeff Goodman, shares how his organization has found a way forward, virtually.
5 Ways to Engage and Inspire Today’s Donor
The modern donor has modern wants and needs. Here’s how to connect with them — and how to compel them to take action.
How to Create Websites for University-wide Initiatives
Important issues deserve more than a static page. We examine content-rich web experiences that fully tell the story of diversity, inclusion and more.
The Secret Weapon in Boosting Your Institution’s Reputation? Content People Care About
In an era of US News & World Report rankings, it’s clear that reputation matters. Here’s why creating compelling content should be part of your outreach strategy.
7 Must-Attend Higher-Ed Marketing Conferences in 2020
Fine tune or revamp your institution’s marketing strategy this year with insights from industry experts.
How to Highlight Higher Education’s Commitment to Diversity
Is your college or university determined to further its diversity and inclusion initiatives? Then a dynamic content hub should be a focal point of your marketing strategy.
5 Alumni Publications That Are Also Great Magazines
Serving compelling content, these alumni publications are anything but basic.
Helping Higher Ed Successfully Share Its Stories
How can universities and colleges let folks outside their walls know how their research is making an impact? Here’s how Casual Astronaut helped three different academic institutions do just that.
11 Business Buzzwords We Hate
We have a big, authentic, synergistic idea. Are you ready to become a thought leader?