5 Ways to Engage and Inspire Today’s Donor
The modern donor has modern wants and needs. Here’s how to connect with them — and how to compel them to take action.
How to Create Websites for University-wide Initiatives
Important issues deserve more than a static page. We examine content-rich web experiences that fully tell the story of diversity, inclusion and more.
5 Engaging Approaches to Alumni Content
We explore alumni content approaches that are driving engagement with users, and offer takeaways that can elevate any alumni content strategy.
7 Must-Attend Higher-Ed Marketing Conferences in 2020
Fine tune or revamp your institution’s marketing strategy this year with insights from industry experts.
How to Highlight Higher Education’s Commitment to Diversity
Is your college or university determined to further its diversity and inclusion initiatives? Then a dynamic content hub should be a focal point of your marketing strategy.
5 Alumni Publications That Are Also Great Magazines
Serving compelling content, these alumni publications are anything but basic.
Helping Higher Ed Successfully Share Its Stories
How can universities and colleges let folks outside their walls know how their research is making an impact? Here’s how Casual Astronaut helped three different academic institutions do just that.
11 Business Buzzwords We Hate
We have a big, authentic, synergistic idea. Are you ready to become a thought leader?
What You Can Learn From Puppies, Kids and Instagram
Four different nonprofits, four successful campaigns — and how you can follow their lead.
How to Create the Perfect Email for Your Subscriber List
Your subscribers get hammered with new emails every day, so it’s vital your email stands out from the crowd of others vying for their attention. Spoiler alert: Most people don’t even open your email. And when they do, you have keep them engaged.